What is gamevance32.exe?

The genuine gamevance32.exe file is a software component of Gamevance by Gamevance.
Marketed as a free gaming platform, Gamevance installs adware on your machine and is known to cause a variety of issues with performance. Additionally, it tracks and stores personal information about your computer and browsing history in order to display targeted advertisements. It is not recommended to install this software, and it can be removed through the Add/Remove Programs feature in Windows.

Gamevance32 stands for Gamevance 32 bit Application

The .exe extension on a filename indicates an executable file. Executable files may, in some cases, harm your computer. Therefore, please read below to decide for yourself whether the gamevance32.exe on your computer is a Trojan that you should remove, or whether it is a file belonging to the Windows operating system or to a trusted application.

Click to Run a Free Scan for gamevance32.exe related errors

Gamevance32.exe file information

Windows Task Manager with gamevance32
Gamevance32.exe process in Windows Task Manager

The process known as Gamevance Application appears to belong to software Gamevance by Gamevance (

Description: Gamevance32.exe is not essential for Windows and will often cause problems. Gamevance32.exe is located in a subfolder of "C:\Program Files". Known file sizes on Windows 10/8/7/XP are 91,648 bytes (25% of all occurrences), 79,360 bytes and 15 more variants. 
It is not a Windows system file. The software starts upon Windows startup (see Registry key: MACHINE\Run). There is no file information. The program has no visible window. The gamevance32.exe file is able to record keyboard inputs. Gamevance32.exe is able to monitor applications and manipulate other programs. Therefore the technical security rating is 77% dangerous, however you should also read the user reviews.

Uninstalling this variant: It is possible to uninstall the program using the Control Panel ⇒ Uninstall a ProgramGamevance.

Recommended: Identify gamevance32.exe related errors

Important: Some malware also uses the file name gamevance32.exe, for example Adware:Win32/GameVance (detected by Microsoft), and not-a-virus:AdWare.Win32.Gamevance.dpz (detected by Kaspersky). Therefore, you should check the gamevance32.exe process on your PC to see if it is a threat. If Gamevance Application has changed your browser's search engine and start page, you can recover your browser's default settings as follows:

Reset default browser settings for Internet-Explorer ▾
  1. In Internet Explorer, press the key combination Alt + X to open the Tools menu.
  2. Click Internet options.
  3. Click the Advanced tab.
  4. Click the Reset... button.
  5. Enable the Delete personal settings option.
This will reset your Internet Explorer to its default settings. Your browser will start with the familiar start page and search engine—without popups, ads, cookies, but all browser add-ons are deleted too [1]. Make cleaning up your browser and your computer simpler and safer with Security Task Manager.


User Comments

findstuff window keeps poping up
  paul gray   (further information)
rebooted my Vista 32-bit os & then the binaries disappeared--unable to "uninstall" it. I went through & deleted registry entries & its remaining dir structure & contents. certainly no legit program does this!
It is a virus. It tracks what you are typing and it is doing that right now.
  Antonio Diaz  
Kept popping up. Wouldn't let me open firefox when it was running, then AVG identified it as a trojan.
It almost crashed my computer... i had to run in safemode for removal
It is Adware.
random popup windows, has unstoppable audio playback (audio ads): its annoying
It's a program that has to be installed, to play an online game to win stuff. It is adware
Conclusively linked spam pop-up to gamevance32.exe with Process Explorer. Thread was: gamevancelib32.dll!CSmallPopup::FireCoolPopup+0x130
  Bruce N. Stein   (further information)
11/06/09: I started looking for causes to new type pop-ups (blocker set to 'block all' was ineffective) . Despite disabling in the MSCONFIG start-up tab, The process was still running (Task Manager).
please remove off this computer or else
  no name  
Gamevance32.exe is the GameVance client. It is free, but creates tons of ads.
  Anonymous   (further information)
Is a trojan that hides itself as adware has caused damage to my system it may try to do the same to yours
Dunno much about it but I do know that if AVG states that it is a risk it has no place on my computer!
I think it is connected to, an internet game site. I don't trust it though. It has the potential to be misused, and I don't know this company well enough to trust them with my computer. I used revo uninstaller to wipe it off my system.
  nightcloak74   (further information)
don't use Face Book and it seems to need it to play . Always crashing
  Linda Clendening  
Key logger and pop-ups that can't be blocked
First, I urge all of you to research and learn about what different types of MalWare are out there. Gamevance32.exe is not a virus. It is a program that acts as AdWare. Most websites, these days, use tracking cookies. This program picks up on these cookies and displays it in form of an annoying pop up with audio. It is harmless for your computer. Just annoying. However, along with the browser pop ups are, on occasion, system pop ups. These may contain a more malicious MalWare. Below is a link to remove it.
  Jon - Computer Software Engineer   (further information)
Ok well I had gamevance and I removed it with avg free 2011. Now if you don't have sufficient internet access as in gamevance is blocking your computer from starting the internet up then your going to need to get on another computer and download the avg 2011 installer then put that on a usb drive. Plug the usb in and install avg. Run a computer scan on slow scan. Avg will find the virus listen as gvun.exe 4 different times. It will also find other adware listed as gamevance32.exe which is the adware engine. It will find malicious .dll which are executable files that are viruses.
Every 10 minutes, my virus protection says its a virus
I'm pretty sure it was causing pop ups, I tried to erase but it told me I needed permission. don't know what that is about.
to get ride of it go to control panal then go under add or remove program. There you can uninstall th program
It crashes the computer and is difficult to reboot. Can't find it in the programs to uninstall..
  KayLee ScottJones  
is installed to Program Files Directory as a free game client, but it is also malware and should not be installed. it wont destroy or harm or system files, but it does make your system less secure and opens you up for further infections.
Couldn't figure out why Internet was not responding. Was the damn gamevance. Went to add/remove programs and simply removed, restarted. All good

Rating chart

Summary: Average user rating of gamevance32.exe: based on 35 votes with 25 user comments. 2 users think gamevance32.exe is essential for Windows or an installed application. 2 users think it's probably harmless. 3 users think it's neither essential nor dangerous. 8 users suspect danger. 20 users think gamevance32.exe is dangerous and recommend removing it. 6 users don't grade gamevance32.exe ("not sure about it").

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Best practices for resolving gamevance32 issues

A clean and tidy computer is the key requirement for avoiding problems with gamevance32. This means running a scan for malware, cleaning your hard drive using 1cleanmgr and 2sfc /scannow, 3uninstalling programs that you no longer need, checking for Autostart programs (using 4msconfig) and enabling Windows' 5Automatic Update. Always remember to perform periodic backups, or at least to set restore points.

Should you experience an actual problem, try to recall the last thing you did, or the last thing you installed before the problem appeared for the first time. Use the 6resmon command to identify the processes that are causing your problem. Even for serious problems, rather than reinstalling Windows, you are better off repairing of your installation or, for Windows 8 and later versions, executing the 7DISM.exe /Online /Cleanup-image /Restorehealth command. This allows you to repair the operating system without losing data.

To help you analyze the gamevance32.exe process on your computer, the following programs have proven to be helpful: ASecurity Task Manager displays all running Windows tasks, including embedded hidden processes, such as keyboard and browser monitoring or Autostart entries. A unique security risk rating indicates the likelihood of the process being potential spyware, malware or a Trojan. BMalwarebytes Anti-Malware detects and removes sleeping spyware, adware, Trojans, keyloggers, malware and trackers from your hard drive.

Other processes

gamevance32.exe [all]